Mitsubishi Motors new Visual Identity program is designed to showcase their brand image and improve the overall customer experience and brand awareness.
Sharp Signs were provided with the international Corporate Identity manual. From there we interpret utilising local supply channels and adapt to ensure elements withstand New Zealand harsh climate. We also colour matched raw product used to ensure correct corporate specified colours are used.
Mitsubishi’s suite of building signage includes black fascia cladding with an LED illuminated strip and white dealer name, an eye-catching Pylon sign, Entry Portal featuring a red illuminated accent surround, Wayfinding, Reception Brand Wall , Service signage.
Mitsubishi buildings also feature an iconic Dynamic Slope, clad with black perforated metal and Mitsubishi wordmark.
Overall, the new Visual Identity programme reflects Mitsubishi Motors’ commitment to enhancing its brand image and creating a positive and impactful customer journey.
